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What sets us apart as a customer data platform development company?

Design exciting, personalized, and consistent experiences for your target audience using a comprehensive suite of customer data platform offerings provided by Credencys. Brands can address the increasing issues of unified customer data.

CDP helps the organization stay informed and win over the competition by targeting the right customers for your services. At Credencys, our professionals build solutions that boost customer engagement by understanding different aspects related to buyers including their preferences, demographics, online & offline behavior, and more.

Get a holistic view of all your customer information from a single platform that helps create personalized experiences lower costs and drive better revenue. Deliver highly relevant experience across all the customer touchpoints and leverage sustainable growth.

Let's discuss more about your project.

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    Our customer data platform expertise

    Credencys develops the CDP that allows organizations to store and manage master records of customer data. Developing the open-source CDP, we help organizations aggregate customer activities from varied sources. Get a unified and consistent view of all the customer related data.

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    Customer data integration

    Import, aggregate, store, and manage the first-party, third-party, and individual customer data from multiple sources regardless of online and offline in real-time at any speed and scale. The essential features of this expertise are connecting any customer data, CSV import/export, and marketing automation.

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    Customer data modeling

    Manage your customer data by defining a class based on determined attributes and structure. We build CDP that allows managing any structured data including persons, products, categories, customers, news, blog entries, and more. Key components of customer data modeling are class definition, data management, and geographical fields.

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    Automation

    Integrating the customer management plugin, we help brands automate any action connected with customers based on the defined rules. Every rule consists of one or more triggers, conditions, or actions. We build CDP where you can implement several triggers, actions, and conditions. Triggers, actions, and conditions are an essential part of customer data automation.

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    Profile unification

    Under profile unification, we tie multiple devices to one individual to identify the buyers personally. We de-duplicate customer records, combine customers into one account, & confirming third-party identity data with personally identified customer data. Searching for customers, duplicated indexes, & duplicate views are the essential parts of profile unification

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    Real-time personalization

    Credencys excels in developing CDP that allows leveraging personalization based on real-time implicit and explicit on-site customer segmentation and behavioral targeting. Connect personalization for known users with unknown users and manage it in the solution. Essential aspects of real-time personalization are personalized emails/newsletters, personalized mobile push notifications, and a personalization engine.

    Industry recognition

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    What we are really proud of is building these great products for world-class brands

    Hi I’m Sagar Sharma.

    Hi I’m Sagar Sharma.

    Get a 30 minutes free consultation to understand the capabilities of a customer data platform that helps organizations deliver highly contextual experiences to the target audience and drive better engagement and conversions.

    Why businesses should consider a digital experience platform?

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    Improved customer experience

    CDP provides a comprehensive view of customers that helps businesses to understand their needs that eventually improve customer experience.

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    Eliminate data silos

    Consolidate your customer data and create a single repository that can be accessed throughout the organization by eliminating data silos.

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    Enhance customer loyalty

    As CDP help organizations provide highly personalized & consistent customer experiences that create a positive impact on customer loyalty.

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    Increase customer acquisition

    Reduce the cost of customer acquisition rates with CDP. It increases conversion rates and empowers lead generation. It improves market share too.

    Our process to build customer data platforms

    1

    Requirement Gathering & Analysis

    • Understanding your business
    • Comprehending requirements
    • Drafting proposal document

    2

    Wireframes & Design

    • Screenflow strategy
    • Creating wireframes
    • Designing the UI

    3

    Development

    • Deciding project phases
    • Coding the project
    • Client’s feedback

    4

    Quality Assurance

    • Testing the Customer Data Platform
    • Sharing test report
    • Get final approval from the client

    5

    Deployment & Launch

    • Deploying a customer data platform on the client’s server
    • Launching the customer data platform
    • Post-launch support

    Engagement models to build customer data platform

    At Credencys, we have a team of certified experts who have proven expertise in developing a tailored customer data management platform that helps brands to store and manage all the customer information in a single platform. We build a robust CDP through three different engagement models. Leverage the flexibility to switch from one model to another during the project development to meet your changing project and business needs.

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    Fixed cost

    It is the right choice for projects that have specific development requirements and scopes.

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    Time & material

    The engagement model allows you to pay only for the resources and time you use for the project.

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    Offshore development center

    We set up an offshore development center and IT infrastructure for the ongoing project.

    Tools & Technologies

    Having proven excellence in developing the avant-garde customer data platform, Credencys uses the latest technology stack that helps organizations to keep pace with the upcoming advanced technologies. We have skilled programmers who have knowledge of all the latest and upcoming technology and make sure to integrate features and functionality that work seamlessly with the upcoming technology changes of your platform.

    Clients who believed in us!

    FAQs: customer data platform

    CDP collects and organizes customer’s identity data (name, demographics, location, contact, professional, social, etc. details), descriptive data (family, lifestyle, career, hobby, etc. information), behavioral data (online activity, transactional, email communication, and customer services, and other information), and qualitative data (opinion, attitude, and motivational information).

    No. CDPs are not similar to Customer Relationship Management (CRM) systems, data management platforms (DMP), and data warehouses. CDPs collect numerous types of data from varying sources that don’t need manual maintenance. CRM doesn’t offer this facility. CDPs focus on identifying segmented audience profiles to optimize marketing strategies. CRMs are typically managed by salespeople and mostly house customer transaction data.

    ZERO. Yes, the cost of a customer data platform implementation is zero as Credencys builds the solution using a popular data and experience management platform Pimcore. It’s an open-source technology. So, it comes for free with some basic features and functionality. To implement the advanced capability of Pimcore’s customer data platform, you need to go for its Enterprise edition.

    You can also go for highly customized development. In this case, the cost varies from project to project. Book a 30-minute consultation call to find out more about the cost.

    Customer data platform development and implementation time mainly depend on the number of features and functionality that you want to integrate into the solution. If you want to build a platform with basic features and functionality with the least customer development, the development will take less time. In case, you want to build a platform with varied highly advanced, and custom features then there will be a time-consuming development process.

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    Do you want to increase customer conversion and sales by creating extremally relevant and contextual experiences for your target customers by understanding their needs and behavior? Fill out the form and get 30 minutes of free consultation.

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    Send us a Message

      Credencys Solutions is a data management solutions provider tailored to the unique needs of retail & consumer goods brands and manufacturing businesses. Widely regarded as a trusted advisor and strategic partner, the company has 15+ years of proven success in implementing cutting-edge PIM & MDM solutions that empower businesses to harness the full power of their data.